Just another unprofessional entrepreneur talking about marketing and falling in love.
I'll Never Forget this Conversation
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Don't worry, this happened back in 2022, Reader. I was on a mastermind call with this coach I'd looked up to for years and I was feeling good. I'd finally mapped out an offer called "the Remix," to fill a gap in my offer suite. It was perfect for all the leads I was getting that didn't want DFY content repurposing but knew they weren't making the most of their pre-loved content. But when I explained the offer to this coach, she looked at me and said "No one wants that. People hire DFYers to implement." It crushed me. Like there I was with literal data from multiple sales calls and talking with my existing content + a friend who had launched and sold out a similar service but for lead generation. And this multi-6 figure coach told me no one would buy from me. So I shelved the offer. I decided to "trust" her advice, ignore my intuition and follow the plan she had laid out for me. The sad truth is I finished that program with a completely deregulated nervous system (we're talking body overheating and heart palpitations), debt and 0 clients for the first time in 3 years. Going against my vision for my business cost me the business that had been steadily growing for 3 years. But I never stopped thinking about that ideation offer that I'd dreamed up. So 6 months later and more coaches telling me how they wanted to repurpose but didn't need DFY support, I decided to launch it out of spite just to prove that I did know what I was talking about. I'm happy to report that 2 years later, I've sold over 20 Remixes and received nothing but glowing reviews and repeat clients. I want you to know that no one but you knows best for your business. Coaches are there to share methods, not crush dreams. And if someone told you something wasn't going to work? Try launching it just so you can say I told you so. If it flops, you learned; if it doesn't, well, you just re-inforced your self-trust and that is invaluable as an entrepreneur. And if you know that you're not making the most of your content archive but still love creating the content yourself, check out the Remix. Send us 10 links and I'll send you 100 custom content ideas within 7 days. You'll be activated to create more content in one month than you did all Q1. Felly p.s. What's going on around here?
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Felly Day Studio
Just another unprofessional entrepreneur talking about marketing and falling in love.
Email Headers When Kristen - a mom of three, business coach, and the creator of Money Spray - came to me, she said something I hear on nearly every sales call ⤵️ “I know I have good stuff… I just need the bandwidth to bring it to life.”Like you, Reader, Kristen had a bank of high-performing content, but lacked the time, structure, and fresh perspective to repurpose it effectively.She’d also just launched a physical product, juggling it alongside her mentorship business, which left zero room...
I found myself hospitalized by surprise at the end of April, Reader. After 2 sleepless nights, I woke up the Saturday before Easter with the vision in my left eye completely blurred out. Like there was something on the lens because I could see peripherally, but straight ahead looked like I'd put on my father's extra-strength prescription glasses. Like a true millennial, I thought, "That's annoying," and proceeded to ignore it. I went to Easter lunch on Sunday, I went about work as normal on...
Okay Reader, If you want to show up as a thought leader across multiple platforms, you can’t afford to let content creation be your bottleneck. You need a system that repurposes your secondhand content and turns it into scroll-stopping content ideas. And that’s exactly what Remix helps you do. With a Remix, I turn 10 of your strongest expert content pieces into 100 high-converting content ideas tailored to your brand voice, values, and marketing strategy. Unlike your VA, who might do a quick...